
How do billboard ads track you & what to do about it
You must have experienced a variation of the following situation: While travelling home, you notice a billboard of a brand (say, Toyota’s latest car); you make a passing remark about it to your partner. “Toyota Glanza looks eerily similar to Baleno, isn’t it?” “They are basically the same car.”, replies your partner. The next day at office, Toyota Glanza ads are all over your Facebook, Twitter, Google, Gmail etc. You don’t believe it! ...