8 stories to read this weekend

Give the Perfect Elevator Pitch How to use the Hedgehog Concept to compete with massive competitors “Tim Cook doesn’t send you a hand-written note after you buy a laptop. He can’t. But you can.” Daniel Kahneman: The riddle of experience vs. memory “The problem is not the problem; the problem is your attitude about the […]

9 stories to read this weekend

The redBus story Just Say No: VC terms that can really hurt via @venturehacks A Chance to See Saturn, For the First Time in 7 Years Top 10 Marketing Books of All Time I don’t believe you have to be better than everybody else. I believe you have to be better than you ever thought […]